Forming an Opportunity Belief
1) Beginning Point: One opportunity that I have seen exists in the Gainesville Publix on 34th street. Currently the lines to check out are often very long and I think they are missing a good opportunity to put some self-checkout lines in to speed up the checkout process for those with few items. 2) Describe Your Belief: The main unmet need involves people that only need to pick up a few items from the store and don’t want to wait in the long lines behind people that have a lot of items. Even though there is a ten items or less line, it is often crowded by several people making it equally as slow as the regular lines. The need has existed for a while. Many college students and Gainesville locals’ shop at that Publix. Right now, those with a small number of items typically go to the 10 items or less line but once again that line has a lot of people and still takes a lot of time to check out. I am about 75% sure this need exists because many people in the Gainesville Publix are ...